Start at Square One

Everything You Need to Throw the Perfect Event – Delivered Right to You.

Whether you're planning an intimate backyard gathering or a full-scale celebration, we’re here to bring your vision to life. At Square One Event Services, we specialize in high-quality rentals and unbeatable service for events of all sizes across Madison, WI and the surrounding areas. There is no better place to start, than at Square One.

Why Choose Us?

Top-Notch support
Fast quotes, easy booking, and friendly staff
Quality Equipment
Professionally maintained for every rental
Delivery & Setup
We handle the heavy lifting so you can enjoy your event
Flexible Packages
Customizable for any budget or occasion

Graduation Special

Get table & chair rentals for only 99¢  each with Tent Rental!

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Event Packages

Let’s Plan Your Next Event

Booking is easy—just tell us what you need and when you need it. Our team will handle the rest, so you can focus on the celebrating.

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MEET OUR TEAM

The sq1 way

Square One Event Services is an events rental company that serves the Madison, WI area. Specializing in providing rental equipment for events such as graduations, weddings, corporate functions, and community events. Founded by an Army veteran, the company’s core values are discipline, service, and a commitment to excellence.

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FAQs

Got Questions?

FAQs

Event Planing 101

Don't know where to start for your next event? Start right here at Square One!

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FAQs

How to choose the right size tent

Learn how our Marquee High Peak Tents are the perfect modular solution for events of every size!

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News

What's going on

News

ARA Trade Show

We recently attended the American Rental Association Trade Show in Orlando. Check out some sneak peaks of possible new items we may be renting soon.

News

Madison Capitols Kick Off

We recently helped the Madison Capitols Hockey Team with their Caps Kick Off Event! It was a great day and a great way to start the new season out! #GoCapsGO

News

Safe Tenting - Training

We recently attended our rental industries premier Safe Tenting training program. This Professional Tent Installers Certification program, consisted of a multi-day, multi-course event focusing on the Foundations of Safe Tenting, Essentials of Tent Anchoring, and Essentials of Frame & Pole Tenting. We completed both the hands-on training and classroom instruction in order to ensure our customers, we are following the highest safety practices available.

Your Special Day Awaits

Let's work together to make it unforgettable! 

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